{"id":37281,"date":"2023-03-27T13:00:59","date_gmt":"2023-03-27T11:00:59","guid":{"rendered":"https:\/\/wpstaging.timetrackapp.com\/?p=37281"},"modified":"2023-04-20T06:34:37","modified_gmt":"2023-04-20T04:34:37","slug":"innovation-pipeline","status":"publish","type":"post","link":"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/innovation-pipeline\/","title":{"rendered":"The Secret to Business Success: Innovation Pipeline"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-21byy81-5a6981603300f73dd36006cb5d7d316d\">\n.avia-section.av-21byy81-5a6981603300f73dd36006cb5d7d316d{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/02\/Planung-leicht-gemacht-time-track-1.png);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-21byy81-5a6981603300f73dd36006cb5d7d316d .av-section-color-overlay{\nopacity:0.5;\nbackground-color:#4f4d4f;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-21byy81-5a6981603300f73dd36006cb5d7d316d main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_three_fifth  avia-builder-el-first  avia-bg-style-scroll av-section-color-overlay-active av-minimum-height av-minimum-height-50 av-height-50  container_wrap fullsize'  data-section-bg-repeat='no-repeat' data-av_minimum_height_pc='50' data-av_min_height_opt='50'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37281'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-jwdffr5-70ecbea13bfe3af31fc5702a474ac8f1 av_one_full  avia-builder-el-1  avia-builder-el-no-sibling  first flex_column_div  '     ><section  class='av_textblock_section av-1yanrk1-5db410b8d53c6a7aa481bc8549230ca8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 data-pm-slice=\"1 1 &#091;&#093;\"><span style=\"color: #ffffff;\">The Secret to Business Success: Innovation Pipeline<\/span><!--1h--><\/h1>\n<h2><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/category\/planning\/\">#planning<\/a><\/span><\/h2>\n<\/div><\/section><\/div>\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37281'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-j5a7ev5-1f8ab61980a19bf91ba1edeaafa5d6fd av_three_fifth  avia-builder-el-3  el_after_av_section  el_before_av_two_fifth  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-iigl81t-698f37e8f13b1c031dc536ef1f985331 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Table of Contents<\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-i3x97b5-ee21f86234ac02bada5d62dcea5bd70c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#1\">Definition<\/a><\/span><\/li>\n<li><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#2\">Elements to build an innovation pipeline<\/a><\/span><\/li>\n<li><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#3\">Modelling the horizons<\/a><\/span><\/li>\n<li><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#4\">Value of the innovation pipeline<\/a><\/span><\/li>\n<li><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#5\">Yes, you should prepare an innovation pipeline<\/a><\/span><\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div>\n<div  class='flex_column av-hngi1fl-5a5d30cc00bb0d7762f34b1b19aebbfc av_two_fifth  avia-builder-el-6  el_after_av_three_fifth  el_before_av_one_full  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ha648v5-74fb7998b54e64b460bcbff0c0997271\">\n#top .avia_search_element.av-ha648v5-74fb7998b54e64b460bcbff0c0997271 #searchsubmit{\nbackground-color:#2fc4b2;\n}\n#top .avia_search_element.av-ha648v5-74fb7998b54e64b460bcbff0c0997271 .av_searchsubmit_wrapper{\nbackground-color:#2fc4b2;\n}\n<\/style>\n<div  class='avia_search_element av-ha648v5-74fb7998b54e64b460bcbff0c0997271  avia-builder-el-7  avia-builder-el-no-sibling '><search><form action='https:\/\/wpstaging.timetrackapp.com\/en\/' id='searchform_element' method='get' class='av_disable_ajax_search' data-element_id='av-ha648v5-74fb7998b54e64b460bcbff0c0997271' ><div class='av_searchform_wrapper'><input type='search' value='' id='s' name='s' placeholder='Search article' aria-label='Search article' class='av-input-field ' required \/><div class='av_searchsubmit_wrapper av-submit-hasiconlabel'><span class='av-button-icon av-search-icon avia-iconfont avia-font-entypo-fontello' data-av_icon='\ue803' data-av_iconfont='entypo-fontello' ><\/span><input type='submit' value='Finden' id='searchsubmit' class='button ' title='View results on search page' aria-label='View results on search page' \/><\/div><input type='hidden' name='numberposts' value='5' \/><input type='hidden' name='results_hide_fields' value='' \/><\/div><\/form><\/search><\/div><\/div>\n<div  class='flex_column av-gtk6m0x-b4feee321b5282dc1bdb7e3b887e2a5c av_one_full  avia-builder-el-8  el_after_av_two_fifth  el_before_av_one_full  first flex_column_div  '     ><section  class='av_textblock_section av-gati7b5-137ed56c5500b28ebd2505878de9259b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\">Innovation has become a trendy buzzword, and a crucial one. The goal these days is for businesses to stay competitive and relevant. A corporate structure, called an<strong> innovation pipeline<\/strong> allows organisations to generate, develop and introduce novel concepts, goods and services, providing them with a competitive edge in the marketplace.<\/p>\n<p>However, innovation is a challenging process. It requires a systematic, organised strategy considering various elements, such as market analysis, idea generation, <strong>concept development,<\/strong> prototyping, and scalability. The innovation pipeline fills that gap.<\/p>\n<p>Understanding the innovation pipeline is essential for attaining <strong>long-term growth<\/strong> and market success, whether you&#8217;re a major organisation or a tiny start-up.<\/p>\n<\/div><\/section><\/div>\n<div class='flex_column_table av-fym6g0x-3c202537d197c78a977102a61e1998bb sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fym6g0x-3c202537d197c78a977102a61e1998bb\">\n.flex_column.av-fym6g0x-3c202537d197c78a977102a61e1998bb{\npadding:3% 3% 3% 3%;\nbackground-color:#a7c4e8;\n}\n<\/style>\n<div  class='flex_column av-fym6g0x-3c202537d197c78a977102a61e1998bb av_one_full  avia-builder-el-10  el_after_av_one_full  el_before_av_one_full  first flex_column_table_cell av-equal-height-column av-align-top  column-top-margin'     ><section  class='av_textblock_section av-f81pkox-f77c1094588c04f7609f30e1ea8a3750 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 id=\"1\" style=\"text-align: center;\" data-pm-slice=\"1 1 &#091;&#093;\">Definition<\/h2>\n<p>An innovation pipeline is a way for a company to make <strong>new things.<\/strong> It&#8217;s a strategy they follow to come up with ideas, make them, and share them with people.<\/p>\n<p>When a company does research to find out what people might like to buy, they might find good opportunities to create something new. The innovation pipeline needs help from different groups, like workers, clients, bosses.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div  class='flex_column av-f5dfs69-ad84fd5ce84218abf4cc4085006325e0 av_one_full  avia-builder-el-12  el_after_av_one_full  el_before_av_one_full  first flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ek7ydgh-eb0b276c9a5aa102a4fbbd5376418157\">\n.avia-image-container.av-ek7ydgh-eb0b276c9a5aa102a4fbbd5376418157 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-ek7ydgh-eb0b276c9a5aa102a4fbbd5376418157 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ek7ydgh-eb0b276c9a5aa102a4fbbd5376418157 av-styling- avia-align-center  avia-builder-el-13  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-19623 avia-img-lazy-loading-not-19623 avia_image ' src=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920.jpg\" alt='business-process-transformation-timetrack-blog' title=''  height=\"1285\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920.jpg 1920w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-300x201.jpg 300w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-1030x689.jpg 1030w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-768x514.jpg 768w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-1536x1028.jpg 1536w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-1500x1004.jpg 1500w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-705x472.jpg 705w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2021\/10\/creativity-819371_1920-595xh.jpg 595w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-e1k6zlt-ae5303ac885afeb8ec4746157cf8e542 av_one_full  avia-builder-el-14  el_after_av_one_full  el_before_av_one_full  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-dm1fodd-c76d80b87c664e5a7207c6d30e6bb0ff '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 data-pm-slice=\"1 1 &#091;&#093;\">Incorporating an innovation pipeline into the business strategy<\/h2>\n<hr \/>\n<p data-pm-slice=\"1 1 &#091;&#093;\">A company&#8217;s <a href=\"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/business-planning-cycle\/\">long-term strategy<\/a> must include the innovation pipeline.<\/p>\n<p>It&#8217;s a futuristic plan that specifies the organisation&#8217;s innovation-related vision, goals and objectives. The innovation pipeline offers a structure for <strong>invention<\/strong>, idea creation and testing, which boosts the implementation of the strategy.<\/p>\n<p>The innovation pipeline synchronises the corporate structure and the innovation strategy. It guarantees that the business has the necessary staff and resources to <strong>encourage innovation.<\/strong> Companies must provide a framework for their operations that supports an innovative culture and <a href=\"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/staff-appraisal\/\" target=\"_blank\" rel=\"noopener noreferrer\">motivates teams<\/a> to contribute to the innovation process.<\/p>\n<h3><\/h3>\n<\/div><\/section><\/div>\n<div  class='flex_column av-d5s8pvl-3fe38f1cfc317c41ebaa27bcdb1486af av_one_full  avia-builder-el-16  el_after_av_one_full  el_before_av_one_half  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-cht0bvl-deb6a64b290150e1c8759d5bbdc19646 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 id=\"2\" data-pm-slice=\"1 1 &#091;&#093;\">Elements to build an innovation pipeline<\/h2>\n<hr \/>\n<div class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-&#091;#444654&#093;\">\n<div class=\"text-base gap-4 md:gap-6 md:max-w-2xl lg:max-w-2xl xl:max-w-3xl p-4 md:py-6 flex lg:px-0 m-auto\">\n<div class=\"relative flex w-&#091;calc(100%-50px)&#093; flex-col gap-1 md:gap-3 lg:w-&#091;calc(100%-115px)&#093;\">\n<div class=\"flex flex-grow flex-col gap-3\">\n<div class=\"min-h-&#091;20px&#093; flex flex-col items-start gap-4 whitespace-pre-wrap\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>The innovation pipeline comprises different phases, each with its own goals and responsibilities. The key stages of the pipeline are:<\/p>\n<ol>\n<li><strong>Ideation<\/strong><\/li>\n<\/ol>\n<p>This phase involves generating new concepts and identifying opportunities that align with the company&#8217;s innovation strategy. Businesses can use various techniques, such as <a href=\"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/brainstorming-and-planning\/\">brainstorming sessions<\/a>, market research, consumer feedback and staff proposals, to come up with new ideas.<\/p>\n<ol start=\"2\">\n<li><strong>Concept creation<\/strong><\/li>\n<\/ol>\n<p>Once fresh ideas have been generated, the next step is to create concepts that can be tested and refined. Prototypes are developed during this stage and tested to gather feedback and insights.<\/p>\n<ol start=\"3\">\n<li><strong>Product innovation<\/strong><\/li>\n<\/ol>\n<p>At this stage, the business creates new products that cater to consumer demands and preferences. The concept is refined, the product design is developed, and consumer testing is conducted throughout the product innovation phase.<\/p>\n<ol start=\"4\">\n<li><strong>Launch<\/strong><\/li>\n<\/ol>\n<p>The product is introduced to the market at this phase. To ensure the product reaches its target audience and generates interest, businesses must effectively advertise it.<\/p>\n<ol start=\"5\">\n<li><strong>Scaling<\/strong><\/li>\n<\/ol>\n<p>After successfully launching the new product, the innovation pipeline must be scaled. This involves replicating the innovation process to develop new goods and services that can boost sales and give the business a competitive advantage.<\/p>\n<p>By consistently generating new ideas and concepts, organisations can stay ahead of the competition and remain relevant in a constantly evolving market.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex justify-between\">\n<div class=\"text-gray-400 flex self-end lg:self-center justify-center mt-2 gap-3 md:gap-4 lg:gap-1 lg:absolute lg:top-0 lg:translate-x-full lg:right-0 lg:mt-0 lg:pl-2 visible\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section><\/div>\n<div  class='flex_column av-c96kx29-f0ec7105e418a17ede649ec1bb1e94b3 av_one_half  avia-builder-el-18  el_after_av_one_full  el_before_av_one_half  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-btej8sh-2dbeb616321975152820e30f16ed6402 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3 id=\"2\" data-pm-slice=\"1 1 &#091;&#093;\">Boost innovation with help from TimeTrack<\/h3>\n<hr \/>\n<p><a href=\"https:\/\/wpstaging.timetrackapp.com\/en\/shift-planning\/\">Shift planning<\/a> can play a sizeable role in <strong>boosting innovation planning<\/strong> in a company. With a well-organised shift plan, employees can be scheduled to work during times when they are most productive, which can help to stimulate creativity and innovative thinking.<\/p>\n<p>For example, if an employee is a morning person, scheduling them for an early shift can help them to capitalise on their <strong>peak productivity<\/strong> hours. This can lead to more innovative ideas and solutions being generated during that time.<\/p>\n<p>Effective shift planning can create a <strong>conducive work environment<\/strong> that encourages innovation and creativity, which can ultimately lead to improved business outcomes and a competitive advantage in the marketplace.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ba8upmp-3c934455537619ff32f05c7c8fb8153c\">\n.flex_column.av-ba8upmp-3c934455537619ff32f05c7c8fb8153c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ba8upmp-3c934455537619ff32f05c7c8fb8153c av_one_half  avia-builder-el-20  el_after_av_one_half  el_before_av_one_full  flex_column_div av-animated-generic right-to-left av-zero-column-padding  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ani3eip-0e4050c209f23a1a89df33cdf177c7df\">\n.avia-image-container.av-ani3eip-0e4050c209f23a1a89df33cdf177c7df img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-ani3eip-0e4050c209f23a1a89df33cdf177c7df .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ani3eip-0e4050c209f23a1a89df33cdf177c7df av-styling- av-img-linked avia-align-center  avia-builder-el-21  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-1030x742.png\" data-srcset=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-1030x742.png 1030w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-300x216.png 300w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-768x553.png 768w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-705x508.png 705w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-595xh.png 595w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning.png 1079w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" class='avia_image '  ><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-26918 avia-img-lazy-loading-not-26918 avia_image ' src=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-1030x742.png\" alt='planning-shift-planning' title=''  height=\"742\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-1030x742.png 1030w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-300x216.png 300w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-768x553.png 768w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-705x508.png 705w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning-595xh.png 595w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2022\/05\/planning-shift-planning.png 1079w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/a><\/div><\/div><\/div><\/div><div  class='flex_column av-aec0oqp-6afcf11e0fe8cc54c7795747df87019f av_one_full  avia-builder-el-22  el_after_av_one_half  el_before_av_one_full  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-9pu9ptt-c07a4d9b5619b4e090b687c64d3da2bc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 id=\"3\" data-pm-slice=\"1 1 &#091;&#093;\">Modelling the horizons<\/h2>\n<hr \/>\n<p>The Horizons Model is a framework that helps businesses identify and prioritise innovation initiatives. It offers three perspectives for the innovation pipeline:<\/p>\n<p><strong>1:<\/strong> This involves making small-scale improvements to current goods and procedures.<\/p>\n<p><strong>2:<\/strong> This area includes new concepts that have the potential to create new markets or disrupt established ones.<\/p>\n<p><strong>3:<\/strong> These are groundbreaking ideas that are currently in development.<\/p>\n<p>By using the Horizons Model to prioritise innovation projects, companies can focus their resources and efforts on the most promising ideas.<\/p>\n<\/div><\/section><\/div><\/p>\n<div  class='flex_column av-6vgltgh-be35bc780f52ec6910d592cda2c8fbfc av_one_full  avia-builder-el-24  el_after_av_one_full  el_before_av_one_full  first flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-69adypt-0bc05194e3ed38d9302ad00bac94f140\">\n.avia-image-container.av-69adypt-0bc05194e3ed38d9302ad00bac94f140 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-69adypt-0bc05194e3ed38d9302ad00bac94f140 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-69adypt-0bc05194e3ed38d9302ad00bac94f140 av-styling- avia-align-center  avia-builder-el-25  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-37217 avia-img-lazy-loading-not-37217 avia_image ' src=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54.png\" alt='Vier Personen an einem Tisch arbeiten mit Laptops und Dokumenten, die Diagramme und Analysen zeigen.' title='Blog Images (2000 \u00d7 1080 px) (54)'  height=\"742\" width=\"1315\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54.png 1315w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54-300x169.png 300w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54-1030x581.png 1030w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54-768x433.png 768w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54-705x398.png 705w, https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2023\/03\/Blog-Images-2000-\u00d7-1080-px-54-595xh.png 595w\" sizes=\"(max-width: 1315px) 100vw, 1315px\" \/><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-5v76sgx-ef715fc35a39529cec34866c6b7ef711 av_one_full  avia-builder-el-26  el_after_av_one_full  el_before_av_section  avia-builder-el-last  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-5f21kw1-311529ee441808ce4cc5bfb8795f8418 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 id=\"4\" data-pm-slice=\"1 1 &#091;&#093;\">Value of the innovation pipeline<\/h2>\n<hr \/>\n<p data-pm-slice=\"1 1 &#091;&#093;\">Companies that wish to compete in the modern and global market must have an innovation pipeline. This tool allows businesses to develop and provide fresh goods and services that cater to consumer demands and tastes. Providing <strong>distinctive<\/strong> products and solutions also helps companies to set themselves apart from their rivals and improve their <a href=\"https:\/\/wpstaging.timetrackapp.com\/en\/blog\/growth-trajectory\/\">growth trajectory.<\/a><\/p>\n<p>Businesses can test and improve new ideas via the innovation pipeline, which lowers the likelihood of failure.<\/p>\n<p>In this way, you will receive <strong>feedback and insights<\/strong> that can be utilised to enhance the product by including essential stakeholders in the innovation process.<\/p>\n<\/div><\/section><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2y7c475-c053241709fed9de37abdad9a1e02533\">\n.avia-section.av-2y7c475-c053241709fed9de37abdad9a1e02533{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/wpstaging.timetrackapp.com\/wp-content\/uploads\/2020\/02\/img_are_you_freelancer.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-2y7c475-c053241709fed9de37abdad9a1e02533 .av-section-color-overlay{\nopacity:1;\n}\n<\/style>\n<div id='call-to-action2'  class='avia-section av-2y7c475-c053241709fed9de37abdad9a1e02533 main_color avia-section-large avia-no-border-styling  avia-builder-el-28  el_after_av_one_full  el_before_av_one_full  avia-bg-style-scroll av-section-color-overlay-active container_wrap fullsize'  data-section-bg-repeat='no-repeat'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37281'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-2opng4h-4f4690ac1ce1e9ca22c2c7013e586af8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 class=\"custom_h1\" style=\"color: #fff;\">Use TimeTrack tools to create your innovation pipeline<\/h2>\n<p style=\"color: #fff;\">Streamline tasks and calendars with TimeTrack<br \/>\nTry TimeTrack now<\/p>\n<p><a class=\"default_button\" href=\"https:\/\/cloud.timetrackenterprise.com\/\">Try now!<\/a><\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-37281'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-21fwetd-8772654dc25cb5b6053f2ecc12e2a88b av_one_full  avia-builder-el-30  el_after_av_section  el_before_av_one_full  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1r3ws1t-f8e7e5a6e557ef2d8ea7883a08169756 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 id=\"5\" data-pm-slice=\"1 1 &#091;&#093;\">Yes, you should prepare an innovation pipeline<\/h2>\n<hr \/>\n<p data-pm-slice=\"1 1 &#091;&#093;\">Every successful business depends on innovation. The innovation pipeline offers a planned and organised method for producing modern, <strong>relevant<\/strong> and profitable products, services and solutions.<\/p>\n<p>Companies may foster an innovative culture that encourages revenue growth and competitive advantage by embracing the early phases of the process and investing in the creation and prototyping of new goods.<\/p>\n<p>It&#8217;s now more critical than ever for businesses to concentrate on innovation and create new goods and solutions that address the shifting demands of their consumers as they continue to confront new possibilities and challenges. Every business can build an <strong>efficient<\/strong> innovation pipeline that generates success and prepares them for long-term market development with the <strong>correct strategy<\/strong> and team in place.<\/p>\n<\/div><\/section><\/div>\n<div  class='flex_column av-12m3nz5-509f5fbdf61f3a97808fb2fd5e01acb8 av_one_full  avia-builder-el-32  el_after_av_one_full  avia-builder-el-last  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-kv7ept-b760b082167ef9a05b47b5f9e1810451 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 data-pm-slice=\"1 1 &#091;&#093;\">Conclusion<\/h2>\n<p data-pm-slice=\"1 1 &#091;&#093;\">By breaking down the innovation process into <strong>different stages<\/strong> and assigning responsibilities and goals, the innovation pipeline ensures that each step is completed efficiently and effectively.<\/p>\n<p data-pm-slice=\"1 1 &#091;&#093;\">This approach helps to minimise risks and <strong>maximise the return<\/strong> on investment by testing and refining concepts before launching them in the market.<\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":32,"featured_media":36656,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[165],"tags":[313],"class_list":["post-37281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-planning","tag-innovation"],"_links":{"self":[{"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/posts\/37281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/comments?post=37281"}],"version-history":[{"count":0,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/posts\/37281\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/media\/36656"}],"wp:attachment":[{"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/media?parent=37281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/categories?post=37281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpstaging.timetrackapp.com\/en\/wp-json\/wp\/v2\/tags?post=37281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}